SPRING LAKE, Mich. (Dec. 10, 2014) — Shoreline Sport & Spine announced a new name and an expansion of services today with a sign unveiling ceremony at its Spring Lake location.
The company will now operate under the new name i’move. Jason Epplett of Spring Lake and Melissa Hue of Zeeland were awarded free fitness memberships as the winners of a contest to guess the new name.
Owners Dave Van Andel and Marty Sytsema said the name change represents a new opportunity to communicate the full scope of services Shoreline Sport & Spine now provides.
“To better serve the needs of our clientele, we have expanded our programs beyond physical therapy. Going forward, we will serve West Michigan in three distinct areas: physical therapy, athletic performance and wellness solutions.”